Foodamentals
A gourmet blog dedicated to exploring real cuisine, daring to do insane food challenges, and keen to discuss the places that we profile and totally crave in the Bay Area.
Role: Creative Designer
Be my friend, but be my food partner first.
Established overarching brand style guidelines, notably in color and logo design, for a creative and educational food blog that is intended to be fun and informal while being professional. And I created the site using a WordPress template that is simple to use for documenting our trip constructively.
Is Orange the new Black?
Our site's aim is to provide a cheerful message from the eating adventure that we all loved. During the discovery stage, I merged numerous relevant aspects to best communicate the notion, like lips licking, a clean plate, beer (obviously a requirement), a bottle top, and an opener. On the other side, because we are all Giants supporters, we went with black and orange.
Yummy, so tasty!
We thought this face expression was the most amusing and "tasteful" design. As a result, the final improvement was to experiment with typefaces and build them in various sizes and forms to match each social site.
