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HP Product 
Pages 2015-16

As UX designer, my mission was to be the creative brain and the bridge between business units and development team to design a well-thought-out product web page. Furthermore, working with consumer team brings me opportunity to be project owner, to contribute and to be part of a more active group of digital marketing team.

Role: UX Designer

Get ready! Get set! Go!

A web creative design process was standard procedure at HP: Interview business divisions to completely comprehend the requirements, learn about each product, and then present wireframes. Once the marketing materials are put together, return with mockups after including our UX and creative advice.

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Due to the limited number of design templates that were available at the time, we began the design with the browser version. Despite the fact that our team is still young, we managed to organize each department and meet the requirements using top UX practices. To me, learning how to work with cross-functional teams at the corporate level is just as important as feeling satisfied after starting a project from scratch and seeing it through to completion.

If it doesn’t sell, it isn’t creative.

In addition to web design, when time and resources allow, we collaborate with agencies to offer design feedback from the HP brand and UX viewpoint. Additionally, produce a number of advertising tools for e-commerce, such as animated or interactive banners.

The sky is the limit 

By going through these processes one after another, you not only become familiar with the workflows but also gain the knowledge necessary to recognize that there may be some room for improvement. From the adaptability of design mechanisms to the problem of mobile friendliness, the possibilities of growth in general are limitless.

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