Restaurant POS Systems
A point of sale (POS) initiative that provided the cashier experience for small restaurant businesses in Vietnam. Market research and focus groups were involved to tackle critical scenarios and account for “unknowns.” Besides, we incorporated a robust feature set into the design while also planning for future growth.
Role: UX Director / Product Designer
Scope of Work
As a consulting UX/product director, I was responsible with leading the team to make an initial assessment of product development. By going through a full design process within two months, we expected to deliver an estimated cost and workable plan for this business proposal and instructing the team to transform the UX mechanism into early-stage product design.
Discover
For starters, we compiled a few indicators from various sources, including interviews, surveys, and web research data, to analyze industry trends in the Southeast Asia market. These figures revealed the potential market success rate of cloud POS software coverage, as well as the desirable features.
For starters, we compiled a few indicators from various sources, including interviews, surveys, and web research data, to analyze industry trends in the Southeast Asia market. These figures revealed the potential market success rate of cloud POS software coverage, as well as the desirable features.
Define
During this step, we chose to start with an empathy map exercise to explore various possibilities of what users could think, say, feel, or do while using POS. The user experience begins to take shape after a map is established with your major personas in the core.
Following that, we created a user onboarding journey map to explore our service opportunities at each stage: from contacting us to requesting a demo, shipping, arranging setup, unwrapping, getting ready to use, and future customer assistance. To identify all potential good and negative responses that may occur. It definitely aided us in thinking about users and understanding them on a deeper level before proceeding to the design stage.
Ideate
Our IA method consisted of defining important principal pages, listing all necessary functionality, and then categorizing the detailed content. We came to the conclusion that we should create a slider with order detail information that could be displayed on demand. Furthermore, because menu or payment functionalities will not be used, the mobile phone IA might be more streamlined.
With that in mind, the team surveyed the industry by validating existing products and use cases before starting work on the wireframes. We measured the shortcomings of current POS platforms and created a draft outline of our modernized concepts in order to best present the information elements in the product.
Mockups
Information components are kept organized by a display of the client’s contents in a simple and simplified interface. Menu pages with item cards encapsulating big, bold designs facilitate faster orders. The table page easily allows staff members to track order progress smoothly and quickly.
The dashboard provides key business metrics such as total revenue, number of orders, and an hourly breakdown of sales. While this is just a small snippet of the available metrics, the goal of the dashboard is to provide “at-a-glance” information so managers and staff can make the most effective decisions.
Information components are kept organized by a display of the client’s contents in a simple and simplified interface. Menu pages with item cards encapsulating big, bold designs facilitate faster orders. The table page easily allows staff members to track order progress smoothly and quickly.
The dashboard provides key business metrics such as total revenue, number of orders, and an hourly breakdown of sales. While this is just a small snippet of the available metrics, the goal of the dashboard is to provide “at-a-glance” information so managers and staff can make the most effective decisions.
Task Flows
Further, we chose a number of primary use-case scenarios to demonstrate the viability of our idea and the accessibility of the prototypes. For instance, we acknowledged and gave regard to the fact that Vietnamese people get credit for their individual achievements. We implemented a route to enable the user to switch accounts before handling client orders. Our approach to designing task flows is to cover every page while capturing and mapping the most genuine user behaviors.
Dark mode
Fair to say this is pretty self-explanatory. Everyone loves dark mode (I do too).
Modern restaurant is run like a theatre
We are proud to introduce a solution that rivals anything in the current marketplace. Our product is fresh, intuitive and designed with the modern, post-pandemic, restaurant in mind. We see tremendous growth potential in this product, including additional features that will allow us to reach a greater number of clienteles. As the UX director I understand this project is evolving and, thus, must be built with a solid and scalable foundation to account for future growth.
